There’s a lot to be said for pretty emails these days. It can make you stand out from the crowd, for sure.

But what’s the cost? If there is any.

If you’re in the entrepreneurial space at all, you may have heard about FloDesk: the beautifully style email marketing tool that doesn’t limit you to a subscriber amount. It’s one flat fee no matter how many subscribers you have, which sounds great. So what’s the catch?

Feel like maybe I’m about to give ya some negative feedback? I am, actually! And it doesn’t seem to be the popular opinion, but here goes.

I’ve tried several email marketing apps: ConvertKit first, MailChimp, MailerLite, Squarespace Email Campaigns, and now FloDesk.

I’m a solopreneur & that means it’s just me around here. I don’t have a VA or any other team members, so it’s a do-it-all-myself kind of routine around here, which I actually don’t mind, for now.

That being the case, I write the blogs, I schedule the emails, I write & schedule social posts, I update the website, I do all my own graphics, I do all of my client work, etc. etc. etc.

For my newsletter, I started (back in 2016) with ConvertKit. While I could plainly see how robust it is, it was WAY more juice than I needed with just 12 people on my list. 😂

So I switched to MailerLite, which I used for free until early 2019 when they changed their pricing structure. I built my list with MailerLite, and I do still like their platform, …but it was just lacking some design-y features I wanted.

Cue FloDesk. Y’all. It is effin’ gorgeous!

Easy to use. Simple, clean UI and the site is mobile friendly too! I tried it out with the free trial and liked it, even though it’s missing a few things MailerLite does, but FloDesk is still in Beta. So it’s new & it’s still evolving, which I actually like.

Then I found a coupon for 50% off and I decided to jump in, head first. Why? Let’s dive in!