Once upon a time, there was this new-fangled ‘World Wide Web’ that would allow people from across the world to find, access and share information in a central area.

It started with limited access, because we were all on Dial-Up (cue sounds of a phone line takeover, in order to connect to the interwebs).

At first it was really boring –yet quite novel. The more people who jumped onto it, the more it grew and evolved.

There were no data restrictions! Things loaded a bit slowly, but we began to love it!

Around Y2K, teenagers all over the US were coming home from school to jump into online chatrooms in AOL, Yahoo Messenger and Hotmail to meet people from across the country and their own friends from school to talk to each other in new ways.

Then there was MySpace, and Facebook. And now? Even family members of mine in their mid-80’s are online, checking & sending emails, and even my mother-in-law (who is not very tech savvy) has learned to use Emoji’s in her text messages! (I’m so proud!)

So how has this drastic change over time affected the way businesses have to show up online?

When you first launch the website, you’re likely wondering how things are going right?

How many people are seeing it? Which pages are people going to? How are they finding me?

These are all good questions to ask!

You’ll want to link your site up to Google Analytics for the most accurate & detailed information, but until you do Squarespace has built-in analytics that will still be helpful for you to collect this kind of info.

Maybe you’ve seen it in the home menu in your account, and maybe you’ve even clicked on it before to see what’s there, but got overwhelmed or don’t understand the terminology.

I totally understand! So let’s walk through it together; it’s not as scary as it sounds, I promise!

Have you’ve been wondering whether Squarespace is SEO friendly? I'm sharing best practices for how & where to use keywords for your Squarespace website's SEO. 

Search Engine Optimization is an incredibly expansive topic, so I'm breaking this up into more bite-sized pieces! 

Stay tuned, because I'm also covering these topics in later posts & additional content:

• A tutorial for optimizing images for websites

  • (smaller file sizes = faster load times)

• Which types of pages have big SEO opportunities

• Why Blogging is great for SEO

• Social Media & SEO (focusing on Pinterest)

• Helpful Tools & Resources

Truth? I'm not an SEO expert and don't claim to be one. That being said, when I first started my website back in 2015 (first of all I had no idea what SEO was or that I needed it in order to have a successful website), I couldn't afford to hire an SEO expert, so I learned everything I could about how to do it myself.

My efforts are paying off; Google has ranked me on the top of page 1 for several of my keywords. Now I'm sharing what I've learned with you!